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How Do Radio Stations Count Listeners? [Solved]
One of the most common tools used to track listenership in conventional radio is a concept known as AQH. This stands for Average Quarter Hourly, and – as you might have guessed – identifies averages of people listening to a radio station within 15 minutes.
How do radio stations know how many listeners they have ?
We created a video explaining
Can radio stations tell how many listeners?
00:40 - What is a P1
Radio Listener Profiles: An Infinite Dial 2020 Report
Edison Research Director of Research Laura Ivey uses data from The Infinite Dial 2020 to examine P1s to the top 11
